History proves that in each revolution of human history, the invention or discovering of scientific technology promotes the improvement of social production force, and our experience shows that each important invention or reform of scientific technology will bring along brand-new estimation and imagination space for listed companies. The application of solar energy and the research and manufacturing of Hepatitis B vaccine all exert a profound impact on the stock price of relevant listed companies. We firstly look at a picture: when you are pushing a shopping cart out of the supermarket and you don’t need to stand in a line and check your card, the computer on the cash register, based on RFID technique, will immediately calculate your good quantity and price. The “future shop” based on RFID technique sketches a convenient shopping environment for us. In future shop, even if a trunk of goods comes across the shop gate, the computer can instantly calculate the money sum. The secret of the “future shop” is the adoption of video frequency technique, and a FRID chip is installed in the shop. When Wall-Mart carried the “basket” to purchase merchandises valuing over hundred million Yuan, Chinese suppliers would never bethink that one day they stick a thing naming “RFID tag” to the merchandise. The retailer Wall-Mart demanded the top 300 suppliers to use RFID tag (RFID), and China as the largest supplier of Wall-Mart would be the biggest RFID tag potential market around the globe. At present, the cost of each RFID chip is 1 US dollar, and in case of mass production, the chip cost will drop by 20%-50%. Relevant professionals anticipate that the global RFID demand next year will reach 12 billion, and in 5 years, the market will reach 300 billion US dollar. The mystery of Xiamen Xinde limit up lies in just here! Its subsidiary started in Xiamen the first highly automatic conversely sticking type RFID tag (RFID) sealing production line in China. Such a big cake is enjoyed exclusively by the sole company, then it would certainly achieve limit up! However, through careful digging of our column, another listed company provided with this technique lies in the market, namely, Shanghai Beiling Co., Ltd. (600171)

RFID: One of Top 10 techniques starting the 21^th Century

RFID tag (RFID) is actually a non contact automatic identifying technique, combining RFID technique and highly minimized chip. Through radio wave of transducer in a distance from several cm to several m, it can read the information stored within the chip with a diameter less than 2mm, thus identifying the good, person and instrument identification the RFID tag symbols. It is listed as one of top 10 techniques starting the 21th century, and who masters this standard will command DNA of global commerce. The FRID embedded chip with the size of 1/50 granule will to a large extent command the economic life line of China in future. The saying goes that “a first-rate enterprise sells standard, a second-rate enterprise sell capacity, and a third-rate enterprise sells product.” The subsidiary of Xiamen Xinde gains the attention of large capital on the strength of a lot of video frequency (RFID) fully independent intellectual property patents and product production lines. Then how about other enterprises in possession of RFID tag (RFID) standard? Will they be the objects of capital? In 1999, Shanghai Beiling Co., Ltd. established the item, and since then, it has done research on RFID. With many years’ research, it has accumulated considerable application experience, and at present, they put forward a series of tag products. At the same time, Shanghai RFID Intelligent Tag System Technology Co., Ltd., the subsidiary of the enterprise, is a high-tech company professionally dealing in RFID video frequency tag application scheme and system software development. Compared with other competitors, RFID company is equipped with strong advantages. The library RFID product of the company owns independent intellectual property particularly mature home-made smart tag chip, which keeps pace with the technology of competitors. It also owns a great advantage in cost and localized and flexible service which exactly caters for client need.

Applying it in library with UPM Raflatac

In February 2006, library comprehensive stack room, Chengyi College, Jimei University in Xiamen, was formally open, and the “RFID smart library management system” jointly constructed by Shanghai RFID System Technology Co., Ltd. and UPM Raflatac was announced finished and put into pre-operation. UPM Raflatac is a globally leading product tag and information tag sticker supplier, and Rafsec brand of the company is the leader of high output RFID (radio video frequency identification) tag and embedded tag. This item, jointly developed by the two companies, is the first library implementing “RFID smart library management system” in China. “RFID smart library management system” embraces smart security monitoring system, staff work station reading system, reader self-help lending system, reader self-help return system, portable check system, tag transfer system, lending information presenting system and other subsystems. The application of “RFID smart library management system” in Jimei University brought the teachers and students fresh book lending mode and simplified book lending process, greatly improving the library management and service level and offering human concern for both staff and readers.